I am a versatile, methodical Designer and Creative Director with extensive experience in the medical and pharmaceutical sectors.
My expertise centres around developing and managing brand identities, campaign concepts and general graphic collateral. I have gained huge appreciation for the mindset of the patient/consumer, and the methods of communication required to unite a pharma brand with its audience. I have found that in order to be effective, any medical campaign should connect people and build trust.
I am well suited to a busy working environment where I can adopt significant creative responsibility and endeavour to impress; developing fresh, concise concepts in order to achieve optimal impact in the marketplace. With a passion for film, music, copywriting and tone-of-voice, I always aim to deliver a considered message based on my research and insight. I am highly proficient in the use of Adobe InDesign, Photoshop and Illustrator, and I am seeking a position that allows me to develop my skills as both a creative thinker and a solid team leader.
Work Experience
2013 - 2015
JGM Agency www.jgmagency.co.uk
Art Director
I specialise in streamlining the clients’ message, whether that be in order to brand and sell a new product, publicise and utilise a service, or convey an idea to their target demographic. I develop new brands, revive established ones, create scripts and storyboards for TV, and jointly lead a small team of junior designers in our vibrant studio environment.
2011 - 2012
Balsa Caber www.balsacaber.co.uk
Owner / Freelance
I work with both new and established businesses to help them develop a unique identity within their industry. I create brands, printed collateral and digital applications that are beautiful, powerful and intuitive. My primary aim is to make the process of promoting a business less daunting, less complicated and much more efficient.
2012 - 2013
JGM Agency www.jgmagency.co.uk
Senior Designer
A full service advertising agency whose expertise in creative, digital and media fields combine to produce powerful campaigns. As Senior Designer my responsibilities were to create branded print and digital materials quickly and accurately, and to generate concepts for comprehensive campaigns.
2010 - 2011
Lucid Design Agency
Senior Designer
Senior Designer at Lucid Design Agency. We provided branding, web, print and mobile application design services to high-demand clients. We specialized in long term projects with larger companies; ensuring their brand is echoed throughout our websites, iphone apps, brochures and POS material.
2009 - 2010
A&C Publishing
Senior Designer
Head of design at A&C Publishing. We produced The Liverpool Magazine and the property paper On the Move. The Liverpool Magazine was a cultural guide to the city and comprised music, art, food and motoring reviews. To view them visit www.issuu.com and search ‘Liverpool Magazine’ or ‘On the Move’.
2001 - 2009
Outhouse Design
Freelance Graphic and Web Designer
Freelance designer for this small web and print design agency. My role became more and more prominent and my responsibilities included advertising, consultation and quotation, regular correspondence and all subsequent design work.
Academic
2004 - 2009 BA(Hons) Design For Industry, Northumbria University
2003 - 2004 BTec National Art & Design Diploma
My expertise centres around developing and managing brand identities, campaign concepts and general graphic collateral. I have gained huge appreciation for the mindset of the patient/consumer, and the methods of communication required to unite a pharma brand with its audience. I have found that in order to be effective, any medical campaign should connect people and build trust.
I am well suited to a busy working environment where I can adopt significant creative responsibility and endeavour to impress; developing fresh, concise concepts in order to achieve optimal impact in the marketplace. With a passion for film, music, copywriting and tone-of-voice, I always aim to deliver a considered message based on my research and insight. I am highly proficient in the use of Adobe InDesign, Photoshop and Illustrator, and I am seeking a position that allows me to develop my skills as both a creative thinker and a solid team leader.
Work Experience
2013 - 2015
JGM Agency www.jgmagency.co.uk
Art Director
I specialise in streamlining the clients’ message, whether that be in order to brand and sell a new product, publicise and utilise a service, or convey an idea to their target demographic. I develop new brands, revive established ones, create scripts and storyboards for TV, and jointly lead a small team of junior designers in our vibrant studio environment.
2011 - 2012
Balsa Caber www.balsacaber.co.uk
Owner / Freelance
I work with both new and established businesses to help them develop a unique identity within their industry. I create brands, printed collateral and digital applications that are beautiful, powerful and intuitive. My primary aim is to make the process of promoting a business less daunting, less complicated and much more efficient.
2012 - 2013
JGM Agency www.jgmagency.co.uk
Senior Designer
A full service advertising agency whose expertise in creative, digital and media fields combine to produce powerful campaigns. As Senior Designer my responsibilities were to create branded print and digital materials quickly and accurately, and to generate concepts for comprehensive campaigns.
2010 - 2011
Lucid Design Agency
Senior Designer
Senior Designer at Lucid Design Agency. We provided branding, web, print and mobile application design services to high-demand clients. We specialized in long term projects with larger companies; ensuring their brand is echoed throughout our websites, iphone apps, brochures and POS material.
2009 - 2010
A&C Publishing
Senior Designer
Head of design at A&C Publishing. We produced The Liverpool Magazine and the property paper On the Move. The Liverpool Magazine was a cultural guide to the city and comprised music, art, food and motoring reviews. To view them visit www.issuu.com and search ‘Liverpool Magazine’ or ‘On the Move’.
2001 - 2009
Outhouse Design
Freelance Graphic and Web Designer
Freelance designer for this small web and print design agency. My role became more and more prominent and my responsibilities included advertising, consultation and quotation, regular correspondence and all subsequent design work.
Academic
2004 - 2009 BA(Hons) Design For Industry, Northumbria University
2003 - 2004 BTec National Art & Design Diploma